Bollard Posts – The Low-Tech and Economical Way to Protect Buildings, Equipment, and Personnel

What happens if a forklift backs into your building? Imagine the damage! Read on to find out how this sort of thing can easily be prevented.

Heavy equipment can cause heavy damage. Fortunately, such damage can be prevented by the strategic use of bollard posts.

Bollard posts? They’re posts made out of steel that can be placed anywhere where you need to create a safety zone. Such a zone could be set up to protect work areas as well as buildings and equipment.

Should a vehicle back into a bollard post protected area, it will hit the posts rather than the building or the equipment. This will prevent the equipment or the building from being damaged.

But that’s only half the story. Sure, structural damage is bad enough. But real catastrophe can lurk just around the corner. Bollard posts are even more crucial for protecting areas where flammable materials, batteries, and machines are stored. If a vehicle were to crash into a flammable materials storage area, any “structural” damage might be the least of your problems.

So bollard posts are an excellent way to prevent property damage and worse. In fact, they’re also very economical, especially if you consider the cost of the kind of potential damage that they can prevent.

The posts themselves are made out of 1/4″ thick steel and they are mounted on steel plates that are 3/8″ inches thick. They also are easy to install since the plates have pre-drilled holes.

They are easy to see as well since they have a bright yellow baked on powder coating. For a greater degree of security, they can also be filled with cement. All you have to do is to remove the black high density polyethylene caps and fill cement into the hollow posts.

They come in various sizes. There are round posts with a diameter of 4, 5, or 6 inches, as well as square posts. They also come in several heights, from 24 inches to 42 inches.

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Commercial Property Marketing – Advertising Strategies That Work for Leasing Tenancies

When it comes to advertising a commercial or retail property for lease, it is the strategies you adopt today as a real estate agent that will make all the difference to the end result rent and the time on market for the client. The most successful completed leases today are generally the result of a dedicated exclusive listing agency, focused marketing campaign, and a hard working real estate agent.

Open Listings are a Waste of Time

Open listings are generally a waste of time for the agent and for the client. Open listings are a simple ‘list and hope’ process; they are simply not marketed well or consistently. The client gets little feedback or special service during the listing time; given that the client is not serious, it is hard for the agent to be serious in the marketing of the property. Surprisingly and generally the client that chooses this ‘open’ process of listing is hoping for the very best service but then soon gets upset when little action or feedback occurs. Commercial property is not a small value investment; it demands the best strategies and initiatives when it comes to leasing.

Exclusive Listings are Best

So let’s assume you can get the vacant property or tenancy on an exclusive listing basis. From that point onwards you can structure a dedicated marketing and advertising campaign that taps into the right tenant segment of the local business community. This is the best solution for every property owner and landlord when they have a vacancy factor or problem to address.

Advertising a Vacant Tenancy

Advertising commercial or retail premises for lease is quite a special process. In most cases the tenant that you need and find will come from the existing local business community. On that basis all or most (75%) of your marketing efforts should be directed into the local business precinct. You should define the following:

  • The primary market – this is where you will get 75% of your enquiry from
  • The secondary market – this is where you will get the remaining 25% of your enquiry from

To tap into the local business precinct the best advertising campaign should include:

  1. Flyers to be delivered to all businesses locally
  2. Advertising in the local newspaper that is read by the business community
  3. Talk to tenants in other properties nearby
  4. Internet listing on a number of sites regionally
  5. A signboard on the property that can be clearly seen by passing foot and vehicle traffic
  6. Other tenants in the same building may know of other tenants wanting to come into the area
  7. Other tenants in the same building may want to relocate or expand premises
  8. Direct mail to all local businesses that match the target criteria
  9. Direct telephone calls to all the local businesses that match the target criteria

These strategies of advertising vacant premises do not and should not come with an open listing. They are the specialised services of a dedicated real estate agent that is appointed exclusively to act for a landlord on leasing the vacant premises. I am sure you can see what power an exclusive listing brings the landlord in solving their property problem.